Why FulfillRelay exists
Most commerce software stops at the moment a customer pays. The hardest operational work starts right after: supplier handoffs that live in chat threads, tracking numbers that never arrive, return photos scattered across inboxes, and refunds decided from memory instead of records. That work is real, it costs real money, and it is usually invisible until something goes wrong.
Our answer: give every post-purchase step a state, an owner, a deadline, and a record — so stores and their suppliers stop arguing about what happened and start deciding what happens next.
What we build
Exact SKU mapping, automatic supplier order creation, tracking synchronization back to Shopify, and payment evidence both sides can audit — for stores that work with their own suppliers.
A verified customer returns portal, policy-based review, return labels, and refund coordination with a complete timeline — whether a return involves a supplier or is handled by the store alone.
Stalled tracking, missed handoffs, and unanswered cases surface in one queue with clear next actions, so nothing waits in an inbox until a customer complains.
How we operate
Every routing decision, status change, label, and refund step is recorded on an auditable timeline — and when something cannot be verified, the system stops and asks instead of guessing. When there is a dispute, the record answers it.
Customer-facing touchpoints — the returns portal and customer emails — carry your store’s name and branding. Your customers deal with your store, presented the way you choose.
FulfillRelay never holds balances, advances costs, or executes refunds on its own. Automation and AI prepare the work and surface the evidence; a person on your team approves the outcome.
Company facts
FulfillRelay is a product of Boreal Meridian Commerce Inc. It runs as a Shopify app reviewed and listed on the Shopify App Store, and every customer-facing workflow described on this site is in production today. We are a focused team that ships carefully and answers our own support email: support@fulfillrelay.com.
Read how we handle data in our privacy policy and the terms we work under in our terms of service.